PublicInsight - Public Sector
PublicInsight helps clients excel in public sector affairs by providing expert guidance, personal coaching, and leveraging an advanced AI to analyze the market. As their only designer, I support all creative fields, including social media, presentations, UI design, and advertisements. This ensures a cohesive and engaging visual presence across all platforms.
Research
To effectively understand the complex public sector market, I have done research and engaged with industry professionals. This approach involved understanding market dynamics and gathering insights directly from experts, enabling me to tailor our creative strategies to meet the unique needs of our clients.
Design
My collaboration with PublicInsight helps them improve their brand and tone over the market. This involves meetings to align on goals and strategies. I ensure that our creative output is not only visually appealing but also consistent with the brand’s message and values.
My role involves staying attuned to the latest trends and feedback, which helps in refining the approach and enhancing the overall brand experience.
Social Media
I create weekly social media content that includes motion design, regular posts, and videos that I film and edit. My work aims to produce engaging and visually appealing content that enhances PublicInsight’s online presence and effectively communicates their brand message.
UI Design
I handle UI design tasks, including minor edits on the website, as well as copywriting and editing articles. My work focuses on ensuring a seamless user experience and maintaining the quality and clarity of the website’s content.